Friday, February 24, 2006

Mumbai Mirror on the wall, tell us the day you will fall

When, oh when, on earth will Indian journalists learn to kill the cliché and write ACTUALLY good headlines? I don’t live in Mumbai (and praise the Lord for that), so I don’t HAVE to read its Mirror (and thank the Lord again for that). But then the Web is such a curse for peace of mind… So imagine my horror when I went to its website in between work this evening: A screaming “BY GEORGE!” in some 72/96 points — if not bigger in actual print — greeted poor me. Now, haven’t I heard that expression before? In fact, haven’t I heard it some one-thousand-three-hundred-and-thirty-two times, if not more?

And going by the two other headlines for the small pointers on the front page (“SISTER ACT” for an Amrita Rao story and “GAME OVER” for Sourav Ganguly), I thanked the Lord the third time this evening that they had two ads running on the top and bottom of the page. At least they saved me from reading other allegedly smart attempts by their headline-writers.

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